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The identity for Living Labs Luzern captures the essence of innovation and collaboration. The logo, set within a clean rectangle, represents stability and a window into the future of research and development. Available in both English and German versions, the design speaks to an international audience while maintaining a strong local identity. The use of bold, assertive typography conveys a sense of authority and confidence, making it a fitting representation for a hub of creativity and technological advancement in Luzern.
This informative poster for the WELL event, titled "Female Scientists vs. Carbon Footprint," artistically chronicles the innovative contributions of two groups of female students tasked with conceptualizing start-up projects aimed at reducing production footprints and up-cycling existing materials. The poster is a visual narrative, depicting the event's progression through engaging illustrations that highlight each phase of the students' creative process. It serves not only as an educational tool but also as an inspiration, showcasing the commitment of the next generation to sustainability and environmental responsibility.
The "Sunset Spectrum Minimal" for Timberland men's collection introduces a bold and minimalistic approach to print design, featuring an expansive gradient that mirrors the captivating colors of sunset. This series offers two striking color options, each embodying the serene transition from dusk till dawn, and presents two distinct placement options designed to make a statement. Emphasizing size to capture the grandeur of sunset hues, the print is envisioned to be as large as possible, offering a canvas that is both visually stunning and evocative. This super minimal print combines the essence of tranquility and the boldness of maximalist art, making it a perfect fit for the modern man who appreciates simplicity with a strong impact.
The "Camo Hues" introduces an innovative twist on traditional camouflage, featuring an artistic blend of pink and purple shades. Crafted with organic, fluid shapes, this decorative pattern transcends conventional uses, offering a versatile design suitable for any gender or lifestyle item. The unique color palette and natural form stains redefine camouflage as a fashion statement rather than mere concealment, embracing both aesthetics and individuality. Perfect for apparel, accessories, or lifestyle products, this series invites wearers to express their personality boldly and creatively, blending seamlessly into urban and natural settings alike.
The "Fluid Timber" for Timberland women's line presents a dynamic reinterpretation of the iconic Timberland logo, artfully rendered in a fluid, flowing style. This series introduces three captivating color options, each designed to reflect the essence of nature and the outdoors while resonating with the modern woman. The gradient effect adds depth and movement to the logo, symbolizing the brand's adaptability and commitment to growth and innovation. This print is a testament to Timberland's dedication to blending style with environmental consciousness, offering a fresh, fashionable twist on the traditional logo for the eco-savvy consumer.
The Third Eye offers an insightful journey into the future of fashion, serving as a pivotal resource for designers and brands aiming to stay ahead of the curve. This meticulously crafted book layout and accompanying illustrations not only predict fashion and color trends two years in advance but also guide the creative process from conception to retail. By providing a visionary perspective on upcoming trends, the book ensures that collections reach the market at the pinnacle of their appeal, resonating with the desires and expectations of fashion-forward consumers. With this trend forecast, The Third Eye books empower the fashion industry to make informed decisions, blending innovation with intuition to create designs that define the future of fashion. My involvement in crafting the book's layout and creating captivating illustrations for The Third Eye fashion design books was instrumental in forecasting color and fashion trends two years ahead of the market.
The "Toucan" for kids from Simond introduces a vibrant and engaging print featuring a unique toucan skeleton, playfully clutching a carabiner also named "Toucan." This imaginative design is crafted to captivate and educate young minds about the joy and thrill of climbing, blending a sense of adventure with a touch of whimsy. The positive and kid-friendly motif is designed to inspire a love for bouldering and the great outdoors, making climbing accessible and appealing to the younger audience. With its bright colors and fun storyline, this print is perfect for encouraging the next generation of climbers to embrace the sport with enthusiasm and curiosity.
The "Verdant Emblem" for women from Timberland presents an innovative interpretation of the iconic Timberland tree logo, crafted into a captivating tree silhouette. Utilizing a palette of fresh greens, this design embodies the essence of nature's vitality and Timberland's commitment to environmental stewardship. With two strategic placement options, the series offers versatility in style, allowing for personal expression while honoring the brand's heritage. This series seamlessly blends the natural world with Timberland's iconic imagery, creating a distinctive and environmentally inspired fashion statement for the eco-conscious woman.
"Dot Dot" reimagines the iconic logo through a minimalist, dotted design, offering a fresh take on brand identity for men. This monochrome series showcases the Timberland logo in a new light, emphasizing subtlety and sophistication. Available in two color options and with versatile placement choices, this design caters to personal style while maintaining a strong connection to the brand's roots. The dotted pattern adds a contemporary edge to the classic logo, making it a perfect fit for those who appreciate modern simplicity blended with traditional brand values. This series is an ode to Timberland's enduring legacy, crafted for the modern man who values both style and heritage.
Timberland's "Firestarter" introduces a powerful print for men, capturing the primal essence of starting a fire set against the backdrop of a warming sunset gradient. This design features a striking black male silhouette, embodying resilience and the spirit of adventure. Available in two color variations and with dual placement options, the series offers adaptability to personal style preferences while maintaining a strong connection to the wilderness. The gradient background, inspired by the colors of the sunset, adds depth and emotion, creating a visual narrative that resonates with the adventurous soul. Perfect for those who embrace the great outdoors, this series merges the raw beauty of nature with Timberland's heritage of durability and outdoor craftsmanship.
Timberland's "Sunset Explorer" features a captivating hand-drawn print for men's T-shirts, portraying an adventurous soul gazing into the sunset over a sprawling landscape. This monochrome design, rich in detail and emotion, evokes the spirit of exploration and the timeless allure of nature's beauty. With two innovative placement options, the series offers versatility in style while maintaining the iconic rugged elegance associated with Timberland. Perfect for the modern adventurer, this print connects the wearer to the great outdoors, embodying the brand's commitment to craftsmanship and the environment.
For Soöruz, the "Exotic Greenery" pattern brings to life a mesmerizing blend of cool green hues, designed exclusively for women. This pattern captures the essence of exotic leaves, artfully arranged in a gradient that transitions smoothly across the fabric. Embodying the spirit of adventure and the allure of tropical destinations, this design combines style with a sense of serenity and connection to nature. Ideal for women who seek a bold, yet refined look in their water sports gear, this pattern offers a unique blend of elegance and vibrancy, reflecting Soöruz's commitment to innovative and environmentally conscious designs.
Eastpak's Floral Fusion Gradient Series introduces a captivating floral print set against a duo of meticulously chosen backgrounds: a soft, feminine pink and a striking shiny black on pink gradient. This design transcends traditional gender norms, blending softness with coolness in a seamless fashion. Crafted to appeal to a broad audience, the floral motifs are both elegant and modern, providing a versatile option for those looking to make a statement. Whether it's accessorizing for urban exploration or adding a touch of nature to daily commutes, this print brings a fresh perspective to Eastpak's lineup, embodying the brand's commitment to style and functionality.
This distinctive print for Simond, titled "Let's Get Knotty," is crafted to captivate women and girl boulders and hikers. The design features the clever use of boulder ropes, intricately formed into knots, to spell out the playful message. Emphasizing the essence of climbing and the spirit of adventure, the typography itself becomes a visual representation of the tools integral to bouldering. This design not only highlights the technical aspects of the sport but also adds a touch of whimsy and inspiration, making it a perfect emblem for the passionate climber.
For Reima, this innovative print series redefines kids' fashion with a water-themed, abstract pattern that dives into the heart of aquatic adventures. Designed with inclusivity in mind, it features two color variations, offering endless possibilities for print and color combinations. The abstract motifs capture the fluidity and dynamism of water, making it a versatile choice for kids who love to explore and imagine.
Crafted for Roxy's Spring-Summer collection, this warm pink print features a lush pattern of tropical leaves, evoking a sense of paradise and adventure. Designed with versatility in mind, it offers two distinct placement options to cater to both women and girls. The vibrant hues and detailed foliage celebrate the season's vitality, seamlessly blending with Roxy's ethos of fun, femininity, and freedom. Perfect for those sunny days ahead.
This T-shirt design for Simond masterfully blends the brand's iconic carabiner symbol with an inspiring motif, specifically tailored for boulders and hikers. The design focuses on simplicity and recognition, capturing the essence of outdoor adventure. The carabiner, a symbol of safety and reliability in climbing, is creatively integrated to resonate with the target audience's passion for heights and exploration.
As a student project, this book had the purpose of opening a new talent to the world. Each had to find a designer to make a book about. This one demonstrates posters of a very well-known in Switzerland graphic designer Felix Pfäffli. The layout, color palette, decorative and functional elements, and the size of the book – everything is based on poster design.
The switchover from analog to digital media is one of the most significant and interesting processes of modern graphic design, which has affected all areas of visual communication. There are imperfections in the usability of analog and digital publications as to how we interact with design works, which allows for an incredibly interesting field of research. One of the broadest fields of visual communication in the field of publication. It includes a large number of different designs and artistic disciplines such as illustration, typography, photography, layout, paper engineering, and many others connected not only to analog issues but to digital ones as well. It also presents a variety of information, which makes up the actual publications. The content of the text not only determines the appearance of the publication but also predicts how the interaction will occur between the text, the publication, and its readers. As Jan Tschichold noticed, a person comes across different types of publications and the information it contains throughout his or her life. The publication itself also changes and develops throughout an individual’s life. People are first confronted with publications in the form of ABC alphabet books and picture books, and later with scientific books, books of fiction, and newspapers. Since Tschichold’s time, digital publications have become a standard existing side by side with analog ones. In general, visual communication uses the same methods: the only difference being in its way of interacting with the media of a specific publication. The process of choosing between a digital or analog issue is not always easy. Users need some additional knowledge and practice. As the experience in a digital sphere is trying hard to imitate the analog experience, the gap between them is narrowing, which makes the users’ choice easier and more familiar. On the other hand, there is the problem of focusing while reading. For the younger generation, this problem is more pronounced. The intended interaction with a publication strives to hold their attention for a longer period to make the experience of reading more meaningful. An important inquiry into this research is to identify forms of interaction within different contexts of visual communication and to divide basic types of interaction to compare any interactivity between analog and digital publications. Distinguishing between types of interaction is not only important to users but also designers, as it may open a wider range of possibilities to design interaction between users and information. This study refers to scientific experiments within the field of psychology and compares findings to experiments by artists who observe the behavior of individuals when interacting with their art. The topics covered in this study include reflections on our learning process, perception, and consciousness – all within the discourse on interactive design.
This project is done on studio photography and aims to define abstraction through the photo.
Based on the research about interaction in digital and analog media, this book was made to illustrate different kinds of interaction in a printed book. By the text of Edwin Ebbot, the book divides into two parts. The first one is completely flat, and it is being illustrated by ''flat'' methods of interaction, whether the second part shows literal illustrations when the third dimension pops up.
A great appreciation comes to a designer when their work is published. This poster won the student competition Weltformat 2015 and placed with other 19 young designers posters in the Theater Square in Lucerne, Switzerland.
BBC is an official Deller Yamaha in Saint Petersburg. The mane sell products they selling is snow-walkers. Russian saying, prepare slays in summer. This poster aimed to create a big red spot over a silver-white highway during the Russian winter. A pattern of the woolen knitted sweater on the background covers a snow-walker with its warmness and brings an atmosphere of winter holidays.
This work is made for the book competition for the exhibition Stroh Gold in a Basel Cultural Museum. The exhibition addresses different themes, such as upcycling, fashion, religious interrelationships, and stories of global economic entanglement, through to rites of passage. The concept of this book is based on bilingualism. To read the french version, one needs to cut out one rope, and for the german version – cut another. This moment of rotation symbolizes recycling and up-cycling, which is the main idea of the exhibition itself. The value of the transformed things is emphasized by gold silkscreen printing. To show the precious videos, kindly collected by the exhibitors, I included stickers with a part of the picture and QR codes, so everyone has access to them.
“I Like To Move It” is a research work about the animated poster as a trend in graphic design. The main goal was to go through the history of animation, finding out why it is getting so popular. What kind of features make an animated poster such a strong part of visual communications, which benefits designers may get in the nearest future? Every research is an ongoing process. A combination of the most interesting and playful things in graphic design made me form dry research into a funny little book that shows a real face of an animated poster. It does exactly so much action as an animated poster itself.
Limitations in design turning a work process into a puzzle-solving. Two anonyms, two opposite colors, dots and lines, specific typeface – are only the easiest evidence. Even the composition should work as a single, fully finished piece. Later on, it becomes a part of a publication. This book is a project curated by Prof. Philipp Stamm and Jinsu Ahn. The main goal is to tell a story on 12 spreads. This one is about full and empty states, their transitions in terms of space, basic forms, and typography rules. Opposites, similarities, text, tone and storytelling, in a propedeutic composition, are making this book an outstanding puzzle of graphic design.
Some time ago, my friends and I understood that we needed more time to learn to code, so during our schooling, the only way to find time was to plan an event and promise each other to come. And of course, that thing needed an invitational poster. As we find out, quick posters work the best. After a while, the topic was changed from “coding” to “we do whatever we need and do it together”.